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An asian woman concentrating on a touch screen display. The point of view is from behind the screen, looking through the data and images to the woman's face as she manipulates the windows of information.

The Science Behind Engaging Visuals

One of the fundamental ways to make sure your social media posts are getting engagement is to include visuals. Images, infographics…

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How To Leverage A Digital Presence Analysis – Part 3

Successfully navigating the world of digital marketing requires a strategy, a map if you will. You need to know where you are (point A) and where you want to go…

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Don’t Do Social, Be Social!

Social interaction is the bedrock of social media marketing. In fact, it is the fundamental principle on which it was created. Therefore, being…

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Group of people sitting on the floor in front of a decorated wall. They each hold electronic devices such as phones, laptops, or tablets.

The 5 Most Exciting Social Media Trends to Watch in 2018

Last year, we sat down to analyze the top trends that we think will dominate social media in 2018. With these insights gathered, and with the new year…

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Smiling young adults standing in a line looking at their electronic devices.

How to Create a Killer Influencer Marketing Strategy

Influencer marketing is a smart way to increase exposure for your brand. Why tweet something for your two followers when you could…

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5 “Boring” Companies That Are Rocking It On Social Media

Most people tend to think that social media only works for companies in industries that have a target audience of social media-motivated Millennials and Gen X-ers…

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